Lessons from japanese firms’ strategies in Asia [texte imprimé] /
Vinod K. Aggarwal, Auteur . - 2002 . - p 243-271.
Langues : Anglais (
eng)
Catégories : |
SCIENCES SOCIALES
|
Mots-clés : |
JAPON STRATEGIE ECONOMIQUE MARCHE STRATEGIQUE ANALYSE STRATEGIQUE |
Résumé : |
This chapter is organized as follows. Section II begins with a focus on the context within which japanese firms have operated, concentrating on the economic characteristics of the asian market and the relative performance of japanese firms. Section III provides a positional analysis for the six industrial sectors covered in this volume. Section IV reviews the theoretical and empirical aspects of the strategies and tactics pursued by japanese firms in Asia. The fifth section concludes with a discussion of lessons that emerge from the books’ analysis and offers directions for future research. |
Numéro du document : |
A 9631/GES 104 |
Niveau Bibliographique : |
2 |
Bull1 (Theme principale) : |
GESTION |
Bull2 (Theme secondaire) : |
MANAGEMENT |